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The use of color in exhibition design: how to tell stories with color

Color plays a vital role in exhibition design. It not only attracts the audience's attention, but also conveys emotions and information. 

When using color, we should first consider the theme and atmosphere of the exhibition and choose a color tone that matches it. For example, warm colors can create a warm and welcoming atmosphere, while cool colors are suitable for calm and technological themes. 

Secondly, the color matching should be harmonious and avoid being too messy. The visual effect can be enhanced by matching contrasting colors or similar colors.

 In addition, color can also be used to guide the audience's sight, highlight the key parts of the exhibits, and make the exhibition more layered and attractive.

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